Creating awareness for noise-induced hearing loss

Clear creates advanced, adaptable electronic earplugs to protect adolescent avid music listeners and concertgoers from noise-induced hearing loss. Our earplugs can adjust to changing noise levels, ensuring optimal protection and comfort in any environment. We aim to empower our audience to take charge of their hearing health. Trust Clear to keep your ears safe and sound so you can enjoy the world around you without compromising your hearing health.

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The Problem

The average music lover and listener is unknowingly at risk of losing their hearing due to the high volumes and intensities while listening to music. In 2023, the World Health Organization stated, "Over 1 billion young adults are at risk of permanent, avoidable hearing loss due to unsafe listening practices.” Therefore, finding a solution to this problem that millions of vulnerable people are unaware of was crucial.

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Thesis Statement

“By creating a solution of adaptable electronic earplugs that bridges a technological gap, we can prevent potential hearing loss by empowering adolescents to take charge of their hearing health with a tech-savvy approach.”

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Target Audience

Individuals ages 14-28 who are avid music listeners and frequent concertgoers. This group includes high school students, college students, and young adults, all of whom appreciate high-quality music and adopt new technologies to elevate their lifestyles.

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Essential traits to remember:

• They do not understand the severity of how their listening habits can impact their long-term health
• When it comes down to purchase decisions, they are often influenced by their peers and market trends